Global Short Film Project for Mobile

Sundance Institute Announces Pilot Project in Collaboration With the GSM Association, to Create Short Films for Viewing on Mobile Phones

Sundance Institute is joining forces with the GSM Association (GSMA) to create the Sundance Film Festival: Global Short Film Project, a groundbreaking pilot project that will showcase and extend the reach of the independent short film genre to mobile users worldwide.

Unveiled at a press conference at the Museum of Television amp; Radio in New York, the organisers of the Sundance Film Festival in conjunction with the GSMA, have commissioned six independent filmmakers to create five short films, crafted exclusively for mobile distribution. All of the filmmakers participating in the project have screened films at the annual Sundance Film Festival.

''Cell phones are fast becoming the 'fourth screen' medium, after television, cinema and computers,'' said Sundance Institute president and founder Robert Redford. ''We feel this experiment embodies fully, our quarter-century dedication to exploring new platforms to support wider distribution of independent voices in filmmaking. We are excited about bringing this opportunity to independent filmmakers and most excited to see what they will do with it,'' added Redford.

While cell phones have previously been used to deliver film and entertainment content, this pilot project is believed to be the first to commission high calibre independent filmmakers to create original stories specifically for the mobile environment. The project presents creative challenges to the filmmakers who will be working with a limited budget, time and resources to make a 3-5 minute film for a small mobile screen.

The six filmmakers featured in the Sundance Film Festival: Global Short Film Project are Jonathan Dayton and Valerie Faris (LITTLE MISS SUNSHINE - 06 SFF), Justin Lin (BETTER LUCK TOMORROW - 02 SFF), Maria Maggenti (PUCCINI FOR BEGINNERS - 06 SFF), Cory McAbee (THE AMERICAN ASTRONAUT - SFF 01) and Jody Hill (THE FOOT FIST WAY - SFF 06).

The Sundance Institute will exclusively premiere these completed short films on the opening day of the world's biggest annual mobile event, the 3GSM World Congress in Barcelona next year (12-15 February 2007). The films will be available for cell phone download during the congress for attendees.
11/10/2006 6:23:24 PM
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